Tag Archives: stage-gate
From Stage-Gate to Triple-A: A Next-Gen Approach to Launching Products

In the 30 years since Robert G. Cooper introduced Stage-Gate®, it has become the most widely used process for steering product ideas to their launch. Still, the process has its share of critics, as Cooper readily concedes today. In the … Read More

Posted in News & Announcements, Talking Innovation | Tagged , , , , , | Comments Off on From Stage-Gate to Triple-A: A Next-Gen Approach to Launching Products